Independent creative practice / Dubai

Social / Photography / Design

Sam’sFotos

Social media management
& photography.

Portrait in a yellow dress with the Dubai skyline at sunset
Peanut butter toast with fruit on a turquoise background
Warmly lit traditional doorway and lantern photographed by Sam’s Fotos

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About Sam’s Fotos

Creative support.
Personal involvement.

Sam’s Fotos is an independent creative practice based in Dubai, led by Sameh Awaden.

We plan, design and publish social content, create original photography, and give your brand a clear, consistent visual presence.

Dubai-basedOn-site photography
and direct coordination.

Arabic & EnglishContent, captions
and language adaptation.

Creative portrait in a yellow dress

What we do

Social media,
handled.

From the first content plan to the published post, with design, copy and photography working together.

  1. 01

    Planning & calendars

    Content themes, monthly schedules and campaign priorities.

  2. 02

    Design & copywriting

    Static posts, carousels, stories and Arabic or English captions.

  3. 03

    Approval & publishing

    Organised reviews, platform formatting and scheduled posts.

  4. 04

    Monitoring & reporting

    Page monitoring, agreed responses and performance summaries.

Selected work

Different brands.
Distinct identities.

A selection of social content, photography and brand communication projects.

01 / Social & digital

SIM Store

Social content, product photography, website updates and marketplace support. A connected presence across the places people discover and buy.

Social contentProduct photographyWebsite support
SIM Store NovaBone dental putty campaign design
blue m mouthwash brand messaging social post
SIM Store branding and website design sample

02 / Product content

blue®m

Product-led visuals and social design for oral care, with a consistent brand treatment and clear product messages.

Social designProduct content
blue m mouthwash product content and social design

03 / Brand communications

PowerhouseAV

Company profile development, visual direction and presentation design. A strong visual story for a business.

Company profileVisual directionPresentation design

Profile pages and a visual concept developed during the project.

Further selected work

Fatima Hussein Law
Launch and occasion creatives.

PowerhouseAV company profile cover design
PowerhouseAV precision engineering profile page
PowerhouseAV company profile visual concept

Original photography / Dubai

Make the
details matter.

Food, menus and product storytelling.
Photography available on-site in Dubai.

Peanut butter toast with fruit on a turquoise background
Food & menu photography
Muffin photographed against a soft background
Texture, colour & detail
Iced coffee product photography
Products in focus

People bring
a brand to life.

Portraits, lifestyle imagery and content for personal brands.

Lifestyle detail of a watch and a hand on a chair
Lifestyle details
Black and white expressive portrait
Portraits with character
Lifestyle portrait with a woven bag in Dubai
Personal brand photography

Video & editing

From raw footage
to ready-to-post.

Edit.

Short-form edits, reels, interviews and social cutdowns.

Refine.

Captions, pacing, transitions, sound and graphic overlays.

Adapt.

Platform versions, aspect ratios and campaign variations.

Original shoots or supplied footage. Production scope agreed around your brief.

People & capacity

Creative.
Flexible.
Personally involved.

Direct access to the person managing your brief, supported by design and video specialists.

Sameh Awaden

Creative lead & photographer

Direction, account coordination, content planning and Dubai photography.

Graphic design

Design production

Social visuals, campaign assets, carousels and presentation layouts.

Video editing

Editing & post-production

Video assembly, captions, sound, motion elements and platform versions.

Capacity can expand with additional specialist support as the agreed scope grows.

Working together

A clear rhythm.
Fewer loose ends.

  1. 01

    Brief

    Agree objectives, channels, tone, deliverables and approval contacts.

  2. 02

    Create

    Build the content calendar, prepare assets and coordinate shoots.

  3. 03

    Approve & publish

    Review content together, apply revisions and schedule approved posts.

  4. 04

    Review & improve

    Share a performance summary and use it to plan the next cycle.

Additional
digital support

Website design & management · Amazon & noon setup and maintenance · Arabic content & translation · Company profiles · AI-assisted visuals when suitable

Sam’s FotosSocial media / Photography / Creative supportDubai, UAE